Superior Merchandise Co.

Cool place to hang out ! More cakes/pastry please !

Best espresso in town!

Very friendly and helpful staff. Great coffee

THIS PLACE. They make great coffee (the kind of great where even their decaf is amazing), they hire wonderfully kind and engaging people, and they sell some well-curated goods (many of which make great gifts). I can't get enough of this place and it's an absolute must-visit, whether you're just passing through or a resident of the Capital Region.

One of Troy's gems. Perfectly crafted pour over coffees and great espresso. Coffee varieties change every few weeks or so and they always pick interesting choices. The storefront has a Muji-like feel. This is a great spot to bring friends, a date, or just hang out.

Best coffee in the capital region. Pricey, but worth it. Also, good vegan pastries. Also also, there's beer?

Love this spot, damn good coffee and always a pleasure talking with the folks here, whether they are staff or patrons!

Great coffee and other drinks with a diverse selection. Tasty and interesting breakfast and brunch items. Also a variety of cool products to check out.

This is a very nice coffee shop with a great atmosphere. Their back patio offers great seating in the summer time

Nice atmosphere, great selection of food and drinks. Lovely place to spend some quiet time.

Lovely atmosphere, delicious coffee and drinks. I was entranced by their plants. Pictured is their beautiful Schefflera. Can't wait to return.

Not a place to work. Especially not a place to bring a laptop. That’s what I look for in a coffee shop. Superior is very intentionally not that. It’s a much better place to go if you want to have a conversation with a human being and look at some odd decorations and cards.

Lovely little cafe with a nice patio in the back, a well-rounded menu of finely crafted drinks and some cute stationary.

I've been a time or two previously, was cute but wasn't motivated to go back since I rarely go out for coffee. And then I had their Warm & Fuzzy drink and I went back three times in one week! During that time, I had the Toast with Butter and Pear Vanilla jam (amazing little snack). Another time, I had the Chicka Boom Boom Sandwich and I almost cried it was so good. Not your usual sandwich, but super light, perfectly filling, and tasty with some kick, but still really clean tasting. I almost went back the next day for the same sandwich. Lovely place, great coffee, cutest shop, and the best mugs anyone could ask for!

I recently moved to Oregon and I miss coming into Superior Merchandise! Owners Felicity and Mike are incredibly friendly and knowledgeable about their frequently rotating food menu items, coffees, and products from local artists. A great place in Troy to sit down at the bar or outdoor and make friends over an espresso, beer, or kombucha! 10/10 baristas- especially Caitlin :)